{"id":11099,"date":"2017-04-20T04:04:46","date_gmt":"2017-04-19T19:04:46","guid":{"rendered":"https:\/\/gengo.com\/?post_type=asset&#038;p=11099\/"},"modified":"2020-08-06T12:35:55","modified_gmt":"2020-08-06T03:35:55","slug":"going-global-2","status":"publish","type":"asset","link":"https:\/\/gengo.com\/business\/resources\/going-global-2\/","title":{"rendered":"Going global, part II: Lean globalization"},"content":{"rendered":"Treating global expansion like a new startup: iterate fast, learn from your mistakes and test what works. In the second part of our Going Global report, you&#8217;ll learn:\r\n<ul>\r\n \t<li>How to build a scalable global strategy<\/li>\r\n \t<li>How to help every team think globally<\/li>\r\n \t<li>What top companies learned from taking the leap<\/li>\r\n<\/ul>","protected":false},"excerpt":{"rendered":"For many companies, globalization is built into business plans and product development from the very start. Learn how to efficiently take every aspect of your business global with part two of our report.","protected":false},"author":2,"featured_media":58397,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"asset_tag":[286],"class_list":["post-11099","asset","type-asset","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Going global, part II: Lean globalization - Gengo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gengo.com\/business\/resources\/going-global-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Going global, part II: Lean globalization - Gengo\" \/>\n<meta property=\"og:description\" content=\"For many companies, globalization is built into business plans and product development from the very start. Learn how to efficiently take every aspect of your business global with part two of our report.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gengo.com\/business\/resources\/going-global-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Gengo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mygengo\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-06T03:35:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"196\" \/>\n\t<meta property=\"og:image:height\" content=\"262\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@gengoit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/\",\"url\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/\",\"name\":\"Going global, part II: Lean globalization - Gengo\",\"isPartOf\":{\"@id\":\"https:\/\/gengo.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png\",\"datePublished\":\"2017-04-19T19:04:46+00:00\",\"dateModified\":\"2020-08-06T03:35:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/gengo.com\/business\/resources\/going-global-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage\",\"url\":\"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png\",\"contentUrl\":\"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png\",\"width\":196,\"height\":262},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/gengo.com\/business\/resources\/going-global-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/gengo.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Resources\",\"item\":\"https:\/\/gengo.com\/business\/resources\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Going global, part II: Lean globalization\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/gengo.com\/#website\",\"url\":\"https:\/\/gengo.com\/\",\"name\":\"Gengo\",\"description\":\"Translation Service\",\"publisher\":{\"@id\":\"https:\/\/gengo.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/gengo.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/gengo.com\/#organization\",\"name\":\"Gengo\",\"url\":\"https:\/\/gengo.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/gengo.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/gengo.com\/wp-content\/uploads\/2019\/06\/gengo_favicon.png\",\"contentUrl\":\"https:\/\/gengo.com\/wp-content\/uploads\/2019\/06\/gengo_favicon.png\",\"width\":260,\"height\":260,\"caption\":\"Gengo\"},\"image\":{\"@id\":\"https:\/\/gengo.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/mygengo\",\"https:\/\/x.com\/gengoit\",\"https:\/\/www.instagram.com\/gengoit\/\",\"https:\/\/www.linkedin.com\/company\/gengo\/\",\"https:\/\/www.youtube.com\/user\/gengo\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Going global, part II: Lean globalization - Gengo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gengo.com\/business\/resources\/going-global-2\/","og_locale":"en_US","og_type":"article","og_title":"Going global, part II: Lean globalization - Gengo","og_description":"For many companies, globalization is built into business plans and product development from the very start. Learn how to efficiently take every aspect of your business global with part two of our report.","og_url":"https:\/\/gengo.com\/business\/resources\/going-global-2\/","og_site_name":"Gengo","article_publisher":"https:\/\/www.facebook.com\/mygengo","article_modified_time":"2020-08-06T03:35:55+00:00","og_image":[{"width":196,"height":262,"url":"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@gengoit","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/","url":"https:\/\/gengo.com\/business\/resources\/going-global-2\/","name":"Going global, part II: Lean globalization - Gengo","isPartOf":{"@id":"https:\/\/gengo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage"},"image":{"@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage"},"thumbnailUrl":"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png","datePublished":"2017-04-19T19:04:46+00:00","dateModified":"2020-08-06T03:35:55+00:00","breadcrumb":{"@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/gengo.com\/business\/resources\/going-global-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/#primaryimage","url":"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png","contentUrl":"https:\/\/gengo.com\/wp-content\/uploads\/2017\/04\/wp_gg1.png","width":196,"height":262},{"@type":"BreadcrumbList","@id":"https:\/\/gengo.com\/business\/resources\/going-global-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/gengo.com\/"},{"@type":"ListItem","position":2,"name":"Business Resources","item":"https:\/\/gengo.com\/business\/resources\/"},{"@type":"ListItem","position":3,"name":"Going global, part II: Lean globalization"}]},{"@type":"WebSite","@id":"https:\/\/gengo.com\/#website","url":"https:\/\/gengo.com\/","name":"Gengo","description":"Translation Service","publisher":{"@id":"https:\/\/gengo.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/gengo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/gengo.com\/#organization","name":"Gengo","url":"https:\/\/gengo.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/gengo.com\/#\/schema\/logo\/image\/","url":"https:\/\/gengo.com\/wp-content\/uploads\/2019\/06\/gengo_favicon.png","contentUrl":"https:\/\/gengo.com\/wp-content\/uploads\/2019\/06\/gengo_favicon.png","width":260,"height":260,"caption":"Gengo"},"image":{"@id":"https:\/\/gengo.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mygengo","https:\/\/x.com\/gengoit","https:\/\/www.instagram.com\/gengoit\/","https:\/\/www.linkedin.com\/company\/gengo\/","https:\/\/www.youtube.com\/user\/gengo"]}]}},"_links":{"self":[{"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/asset\/11099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/asset"}],"about":[{"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/types\/asset"}],"author":[{"embeddable":true,"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/comments?post=11099"}],"version-history":[{"count":0,"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/asset\/11099\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/media\/58397"}],"wp:attachment":[{"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/media?parent=11099"}],"wp:term":[{"taxonomy":"asset_tag","embeddable":true,"href":"https:\/\/gengo.com\/wp-json\/wp\/v2\/asset_tag?post=11099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}