{"id":3278,"date":"2014-08-06T07:00:00","date_gmt":"2014-08-05T22:00:00","guid":{"rendered":"https:\/\/gengo.com\/?post_type=partners&#038;p=3278"},"modified":"2021-08-09T12:02:12","modified_gmt":"2021-08-09T03:02:12","slug":"3playmedia","status":"publish","type":"partners","link":"https:\/\/gengo.com\/partners\/3playmedia\/","title":{"rendered":"3PlayMedia"},"content":{"rendered":"<section class=\"section-shorter\">\r\n<div class=\"container\">\r\n<div class=\"row\">\r\n<div class=\"col-sm-12\">\r\n<p><img decoding=\"async\" class=\"img-responsive\" src=\"\/wp-content\/uploads\/sites\/1\/2013\/05\/shapeup_f1.png\" \/><\/p>\r\n<\/div>\r\n<div class=\"subsection\">\r\n<div class=\"col-sm-8 col-sm-offset-2\">\r\n<p>Specializing in accurate, high-quality video captions and competitively priced transcription services, <a href=\"http:\/\/www.3playmedia.com\/\">3PlayMedia<\/a> provides its customers the tools they need to create accessible, searchable and SEO-friendly videos across a wide range of platforms. With multinational firms like Procter &amp; Gamble, Netflix and T-Mobile among its customers, 3PlayMedia was looking for a simple translation solution that would help their clients\u2019 videos reach an international audience.<\/p>\r\n<p>By integrating Gengo\u2019s API, 3PlayMedia is now able to take their services a step further and offer translation at scale in 34+ major languages.<\/p>\r\n<h5>One-stop solution<\/h5>\r\n<p>3PlayMedia\u2019s dedication to accuracy and quality sets it a cut above traditional transcription services. Fully synchronized transcriptions that link back to the original media help content owners boost viewer engagement and SEO capabilities, while a variety of video management tools equip users with a one-stop solution for editing and publishing video clips online.<\/p>\r\n<p>As an example of this, Gengo\u2019s translation API makes it possible for users to place translation orders straight from 3PlayMedia\u2019s platform\u00a0for direct integration into their videos. A one-hour video can cost between $50 to $200 to translate into one language, with the full cost instantly quoted on 3PlayMedia\u2019s order form.<\/p>\r\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"img-responsive\" src=\"\/\/mygengo-talk.s3.amazonaws.com\/blog\/3playmedia2.jpg\" alt=\"3playmedia2\" \/><\/p>\r\n<h5>Tearing down barriers<\/h5>\r\n<p>While video is rapidly becoming one of the most popular forms of communication on the Internet,\u00a0it\u2019s still not nearly as searchable as text. Enabling users to search for the most appealing content is vital to helping customers optimize their videos for search.<\/p>\r\n<p>As 70% of Internet users are non-native English speakers, every caption that goes untranslated fails to reach these potential markets. Video content is particularly susceptible to language barriers, too\u2014many viewers would be unable to follow without interactive captioning. Text must be translated to match the tone, humor and emotion displayed in a video, which is something that can\u2019t be handled by machine translation alone.<\/p>\r\n<p style=\"text-align: left;\"><em>Traditionally, video translation is expensive and requires high personal interaction and project management. Our goal was to streamline the workflow and make the process as scalable and cost-effective as our captioning and transcription services.<\/em><\/p>\r\n<p style=\"text-align: right;\">\u2014Chris Antunes, Vice President of Operations, 3PlayMedia<\/p>\r\n<p>Gengo\u2019s high-quality, fast, simple, human translation platform was the perfect solution for 3PlayMedia\u2019s needs. With just a single click, users can upload their content and professionally translate it into the\u00a0languages of their choice.<\/p>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>","protected":false},"excerpt":{"rendered":"&#8220;Our goal was to streamline the workflow and make the process as scalable and cost-effective as our captioning and transcription services.&#8221;","protected":false},"author":2,"featured_media":59357,"menu_order":29,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3278","partners","type-partners","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3PlayMedia - Gengo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lionbridge.com\/case_study\/3play-media-case-study-how-lionbridge-api-helped-3play-media-to-offer-translation-at-scale\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3PlayMedia - 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